Love Leftovers Instagram Page
Love Leftovers
The ‘Love Leftovers’ movement aims to tackle wasteful behaviours and promote the consumption of leftover portions and expiring foods by educating the public on resourceful cooking. I focused on creating the offshoot campaign, rollover recipes, a weekly leftovers publication which could be picked up in supermarket stores and would contain a meal plan with recipes to transform your leftovers into new meals. When an ingredient is used that is leftover from a previous meal it is seen through a cut out window, this window leads to a previous recipe, highlighting the rollover nature of the meal plan.